Tuesday, April 10, 2007

Pandora: Internet Radio

It's seems Vinay and I are playing blog-tag. My friend Vinay posted an article about Pandora, an internet audio site. This is too cool. You type in an artist or song and it navigates you through music with similar styles. Like I said, too cool.

Another thing I noticed about the site is the advertising. I know it sounds odd, but I like their approach. There is a somewhat obtrusive advertisement in the top right corner, but it isn't overwhelming. The interesting thing is that the site is basically skinned to the advertisement. Each track change brings with it a new add, and a new skin to the site. The current BP campaign involves these cartoony looking babies driving in a car. The Pandora page gets re-skinned with the colors and background image of the babies in the ad. A very interesting approach.

1 comment:

Alex Wolfe said...

The other developer at my company used to work at Savage Beast, which is now named Pandora. This really is a great service. It's too bad that the RIAA is trying to kill it in the cradle.

http://www.readwriteweb.com/archives/pandora_save_internet_radio.php